Friday, August 26, 2011
Brook Eden 2010 Chardonnay
With a little over a month to go before the current newsletter's 10% off or freight free offer (I'll be taking the freight free if and when the order goes in) expires at the end of September it was well and truly time to go looking at the contents of the most recent Brook Eden Vintage Club tasting pack.
I've remarked elsewhere on some of the different approaches to this regular tasting pack concept, like the Hay Shed Hill Four seasons (Chardonnay in the spring, SSB for Summer, Sangiovese and Tempranillo for Autumn and Cabernet Sauvignon in the depths of Winter) and the Pfeiffer three mixed dozens that seem to stretch beyond the regular range and therefore need to be topped up with museum releases.
The Brook Eden version comes in the form of two half-dozens, with wooded styles turning up on the doorstep in the middle of the year and the unwooded styles lobbing in time for the Silly Season, which then translates to Chardonnay and Pinot Noir in winter and Pinot Gris, Pinor Rose and Riesling in summer.
We're talking a small operation, so presumably the Vintage Club takes a substantial chunk out of each year's production. As a result I guess it's a question of how you pitch your selection in the guaranteed sales department with a view to maximising the sales further down the line.
With the winter packs, three bottles of Pinot Noir and three bottles of Chardonnay from the current release would probably take a fair chunk out of stocks on hand, but there's also the chance to generate a buzz for the next release by slipping the wines into the Vintage Club pack, which is presumably the thinking behind slipping the 2010 Chardonnay and Pinot Noir into the box when the accompanying price list offers the '09 Chardonnay and '08 Pinot.
This time around there are two bottles of the two '10s, along with an '08 Pinot and an '09 Chardonnay for comparative purposes, an indication of how the babies are likely to develop, and a reminder that the comparisons are still available through the cellar door. Clever.
In any case, issues relating to getting the cases off the office floor by making spaces in the wine rack meant that recently I've been running down the stocks of short term drinking styles, but the need to figure out what we're doing about the Brook Eden matter had me turning to the '10 Chardonnay last night.
It'll be a while before it'll be available for general sale, and while I could hold onto the other bottle till somewhere a bit closer to the actual release as a reminder of a wine that impressed in its infancy, presumably it'll turn up again in the middle of next year for comparative purposes with the 2012.
Brook Eden 2010 Chardonnay (4.5* $? presumably somewhere between $32 and $27) Straw coloured, tightly wound perfumed nose that offered the promise of interesting things to come and opened up quite a lot over time, as did (surprise, surprise) the palate. Soft across the taste buds with peaches and a hint of cream that'll presumably come through increasingly as the wine develops in the bottle. Elegant style with plenty of interest that'll be worth investigating, say, in about three months and again when the Winter 2012 Vintage Club pack arrives on the doorstep. Given the fact that it's not on sale to the public yet, and presumably won't be for a while it's not one for the summer drinking order, but further down the track...
Labels:
2010,
Brook Eden,
Chardonnay,
Tasmania
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